Tuesday, September 27, 2011

Scary Words # 11: Just Do It!

(Book: Wood, L.A. & Kroger. R.O. (2000). Doing Discourse Analysis: Methods for Studying Action in Talk and Text. Thousand Oaks, CA: Sage Publications.) 


“We have tried to convey some sense of how one goes about the process of analysis […] but again, the best way to appreciate what is involved is to get one’s feet wet with data of one’s own (the Nike strategy–Just do it!).” (p. 127)



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